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Why Enter?

Credibility

  • In its 9th year and widely accepted as the guide to quality wines & spirits for Asia, the competition is led by 3 of the most credible names in the industry Debra Meiburg, Asia-based Master of Wine, and Wine Consultant, Cathay Pacific, Simon Tam, Head of Wine for China, Christies, Allen Gibbons, Group CEO, IWSC Group, and Keeper of the Quaich
  • With Hong Kong Trade Development Council (HKTDC) as Official Partner, the competition enjoys exposure with millions of international buyers and sellers.

Asia Expertise

  • Top judging panel from across Asia, spanning diverse professional backgrounds and influential industry networks – a true representation of Asia’s Choice, Asia’s Voice, the maxim for the competition
  • 40+ key influencers from across Asia – Masters of Wine from Japan, Singapore, India and Hong Kong, leading F&B professionals, bartenders, wine educators, importers, bloggers and journalists - have signed up to join, bringing with them notable caliber and diversity of Asia experience.

Exposure

  • The competition’s network of international and local media partners, including Drinks Business, Australia Showcase, Wine Meridian, Hong Kong Tatler, Spirito di Vino, Cru Magazine and WOM Guides, provide extensive coverage of winners and their winning products. 
  • Medal-winning wine & spirit results are showcased at the HKTDC’s Hong Kong International Wine & Spirit Fair (9-11 November, Hong Kong), one of Asia’s largest and most exciting industry events 
  • The Awards Ceremony held in November during the Fair is a key highlight in the industry calendar
  • The competition results are published in the Drinks Business special 
  • Winners receive a free ‘marketing toolkit to support their media promotions, and visibility on the HKIWSC website with tasting notes & direct links for added brand exposure
  • Winners benefit from an ongoing package of promotions and tastings for Asia trade and consumers after the competition:

 

 

 

 

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